Aloe: a soothing water-binding agent with antioxidant properties

Free of Sulfates

and reduce pore distortion and slackening

and penetrates each strand without weighing hair down

PurposeThis is a clarifying shampoo to remove (silicone) build-up as the first step

L'Oreal HiColor Category_Brands/Vaseline Aloe: a soothing water-binding agentWhat is it? L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3 4 levels. A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich,